Kanye West, Drake, and Biggie: The Rewind for Feb 5th #FusionAfternoons

In the ever-evolving world of hip-hop, three major stories have dominated the conversation: Kanye West pushing the boundaries of AI in music, Drake’s legal battle following his loss to Kendrick Lamar, and Target’s shocking lawsuit over unauthorized Biggie Smalls merchandise. Let’s break it all down.


Kanye West’s AI Experiment: Genius or Artistic Betrayal?

Kanye West has never shied away from controversy, and his latest move is no different. He recently showcased how he used AI to transform another artist’s vocals into his own, calling it “the next version of sampling.” While Ye insists it’s just a technological evolution of hip-hop production, fans are deeply divided.

Social media erupted after hearing the AI-generated snippet, with many accusing Kanye of stripping originality from music. Some fear that this will set a dangerous precedent where artists don’t even need to record their own vocals anymore. Meanwhile, West’s personal life also made headlines, with his wife Bianca Censori stealing the spotlight at the Grammys in an outfit (or lack thereof) that had everyone talking.

With Bully set to drop on his daughter North’s birthday, June 15th, one thing is clear—Kanye isn’t backing down from his AI-powered vision, no matter how controversial it gets.


Drake’s Lawsuit: Blaming Bots, YouTubers, and UMG for His Loss to Kendrick Lamar

After losing the most heated rap battle of 2024 to Kendrick Lamar, Drake is taking his fight to court. The Toronto rapper is now suing Universal Music Group (UMG), claiming they used bots and paid YouTube reactors to push Kendrick’s Not Like Us into viral dominance.

Drake’s argument? UMG conspired against him, manipulating streaming numbers and using social media influencers to sway public opinion. But let’s be real—when Not Like Us wins five Grammys, it doesn’t take a bot army to see it was a generational anthem. To make matters worse, Drake named YouTubers like Kai Cenat and No Life Shaq in his lawsuit, implying they were part of the smear campaign.

And as if that wasn’t dramatic enough, Drake just launched his Anita Max Win tour in Australia, walking onto the stage in a hoodie riddled with fake bullet holes. Subtle? Not exactly. But at this point, Drake is leaning all the way into the chaos.


Target Faces Lawsuit for Unauthorized Biggie Smalls Merch

Target is under fire after being hit with a lawsuit from the estate of The Notorious B.I.G. for allegedly selling bootleg merchandise featuring the late rapper’s iconic King of New York image. According to the lawsuit, Target and other retailers were profiting off Biggie’s likeness without proper authorization.

The problem? A third-party vendor, iCanvas, was allegedly supplying unauthorized Biggie designs, which were then sold at major retailers. Despite multiple warnings, some of the unlicensed merchandise remains available for purchase.

For a company that just cut its DEI programs, but somehow kept pushing hip-hop merch without permission, the backlash is about to get real. Biggie’s estate is now seeking damages, and fans are calling for accountability.


The Rewind

This week in hip-hop proves once again that the culture is constantly shifting, and controversy is never far behind. Whether it’s Kanye West betting on AI, Drake refusing to accept defeat, or Target getting caught red-handed, the drama is endless.

What do you think? Is AI the future of hip-hop? Should Drake just take his L and move on? And will Target finally be held accountable? Let us know in the comments!

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